OUR MISSION

Building the Humans
Behind the Business.

Entrepreneurs bravely choose this rollercoaster like journey filled with exhilarating highs and anxiety-inducing lows. We support them and tomorrow’s most meaningful companies through the realization of human potential.

High-performing leaders are rarely born with the skills necessary to achieve their dreams and goals. Becoming confident and resilient requires doing the inner work to proactively address limiting factors and develop strengths that bring clarity to business challenges. Our offerings provide the foundation for you to become your best, most authentic self, maximizing your effectiveness and ability to lead, work together, select and develop your people.

We work closely with you to tailor effective, powerful, and efficient engagements specific to you, your company, and your goals.

Ready to achieve your potential? Let’s get started.

Joy Randels
CEO, Founder
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Unleash Your
Full Potential

The Prowess Group works with gifted founders, leaders and teams to discover their untapped potential empowering them to improve their companies by improving themselves.  We believe we can all do better. We can be better. Together, we transform the way they lead, achieve and succeed.

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Why Are We Different?

We've Stood In Your Shoes

There are many coaches, but few can match our record.  We’ve worked with thousands of founders including over 500 CEOs from seed stage through IPO and post-acquisition, plus a few ‘grown-up’ tech companies as well.  As serial entrepreneurs ourselves, we get it.

We’ve been where you are and have the battle scars to prove it.  Growing and scaling a business is daunting. Going through gauntlet of challenges from fundraising, struggles with disappointment, anxiety of being on the TechCrunch stage, to feeling the joy of creating value for millions of people have honed our skills.  Today we use that knowledge to help you achieve the optimum result for yourself and your business.

Our work is designed to scale with you.

Capital Raised

$ 3 B

Successful Exits

183

Founders Coached

1200 +

How We Work

Our Core Values

Humility

Humility teaches us that while we are an elite team, it is impossible to know everything. We value openness and curiosity, welcoming the opportunity to learn from anyone, anywhere. We seek and provide honest feedback and are committed to learning from mistakes and successes in equal measure. We believe in continuous improvement with the knowledge that humility makes us more than the sum of our whole by leveraging each individual’s strengths while shoring up the weaknesses.

Humility

Authenticity

We believe in fostering an environment that honors the individual celebrating all the nuances that make them and our team unique. Applauding individual strengths while acknowledging the weaknesses empowers us to express honesty in our work and build dynamic teams where members are free to be themselves. It’s efficient, uplifting, and good business.

Authenticity

Diversity, Equity & Inclusion is a Responsibility

We are committed to diversity, equity, and inclusion honoring all individuals’ fundamental value and dignity. We believe these are human rights and good business. Our experience has proven diverse teams create the most transformative and successful organizations.

Diversity, Equity & Inclusion is a Responsibility

Maximizing Human Potential

We are life-long learners continually focused on seizing development opportunities that allow us to equip our clients with the skills to overcome future challenges. We empower our clients and organizations to achieve their full potential through inner work and shared experiences to develop true self-awareness, resilience and become limitless leaders.

Maximizing Human Potential

Contributing to the Greater Cause

Our work creates a ripple effect that resonates beyond our team’s limitations or yours. We believe in giving first and providing services that positively impact individuals, organizations, and the community.

Contributing to the Greater Cause

Our System

Practical Skills

+ Conscious Self Inquiry

+ EQ - Emotional Intelligence

x Resilience

= Limiteless Leadership

OUR IMPACT IS CLEAR

What Our Clients Say

"Joy has an amazing ability to quickly understand the dynamics of a situation and to see an issue from multiple key angles. She is a wonderful counterpart, keeping me on course, pushing me to think bigger all while highlighting the balance of my personal well being. Joy believes in me and wants me to succeed. It is so helpful to have that sounding board and external perspective. I could never have persevered through some very challenging times without Joy’s support. My work with Joy has been instrumental in my growth and has made me a better leader."
Max
Founder & CEO, Software
"Working with Joy I am consistently impressed with her personal brilliance and ability to execute. Joy is highly effective with a tremendous sense of strategy. She is both gracious and direct in her dealings; inspiring confidence and loyalty in those who work with her."
Paul Bedi
Founder & CEO, IDM Works
"Joy is an inspirational leader who can dive deeply and quickly into an organization to effect positive change. Her international business savvy, technical acumen, and results-oriented management style make her a tremendous asset to any leadership team. She is a valued coach and mentor whose instincts and strategic thinking helped guide me to successful execution in a "green field" market."
Liz G
Founder & CEO, Enterprise Software Company
"Joy is able to walk into a situation in flux and take on an enormous challenge of consolidating and realigning a team while creating a collaborative environment in which that team becomes cohesive. I was impressed with her ability to maintain a positive attitude and inspire the team to move forward. She knows that strong leadership with the ability to delegate and empower are the qualities that create a successful team."
Jane Del Re
Founder & CEO, The Canine Center
"Joy is insightful, highly driven and a wonderful to work with. She is attentive to our needs and flexible in "making the relationship work." I love working with her"
Chris Kostick
E&Y
"If you are prepared to have a coach who is “all in”, then Joy is definitely your coach. She invested a lot of time understanding the unique dynamics of my situation as we were scaling and working to secure our Series A funding. As a result, Joy was able to help me gauge each stage of the process, identify priorities, and what was energizing rather than merely stressful to maintain balance in my personal and professional life. I would absolutely recommend her."
Kitty
Founder & CEO, International Software Company
"Joy is a very smart and driven individual, who was responsible for helping me achieve my goals (professionally & personally). I would recommend her without hesitation, and especially applaud her ability to work under challenging circumstances. Joy’s expertise, focus, and creativity under pressure is what makes her an excellent leader, coach, and mentor."
John Reumann
VP, NinjaRMM
"In my many years of working in the technology industry, I have never come across someone as fabulous as Joy. Her limitless knowledge of how to run, motivate and grow an organization resulting in tangible results is only equaled by her ability to generate loyalty. Her professionalism and goal oriented style is one that I found to be truly inspiring. Joy is a true asset to the lucky founders and teams who work with her."
Matthew Gray
VP, Dell
"Working with Joy was amazing, we share a similar work ethic and passion. She understood the goals for the company and its solutions and helped us that translate that into extraordinary success. It was a pleasure working with her. I appreciated her professionalism and honesty. Two qualities I greatly admire."
Sondra Schnieder
Founder & President, Security University
"Joy is truly a walking-rolodex of the tech industry. I learned a great deal from her with regards to the importance of how to manage people thru relationships and influence, over positions or authoritative roles. I would certainly recommend her to others who want to scale their companies."
Whitney S
Partner, Silicon Valley VC Firm
"Joy is truly a pleasure to work with. She is excellent in creating good relations with people. She understands the nature of people, the business, the big picture, and how to put it into practical reality. What is going on beneath the surface, who is really leading, and most important how to bring results"
Yuval Danieli
Founder & VP, Double Secret Octopus
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We believe that our work lies in unleashing human potential. Work can afford us the opportunity to live fulfilling lives, improve the lives of others and even change the world.